Who Plays Games?
So, for those of you who have not yet heard, video games are pretty popular. In fact, in a recent survey by the Entertainment Software Association 35% of C-Suite executives stated that they play video games. When “non-video” games are included that number pushes up to a whopping 70%! That same survey determined that 97% of all people in the USA, under the age of 21 play video games regularly, so I can only see the number of C-Suite gamers increasing over the next decade or two. Now some of you are already asking the most obvious question…
Why Do They Play?
There are innumerable studies about games, who plays them, why they play them and do games serve a purpose? To keep it short, everyone plays games, and yes they do serve a purpose, but that is a topic for another time. Right now let’s take a look at the “why” of C-Suite gaming. Simply put, C-Suite gamers like to be challenged and they absolutely love to solve problems. Frankly, you do not rise to a “C” office without either of those attributes, unless you inherited the company. For the record and contrary to popular belief, executives also like to have fun. We could even think of games as a fun way to implement management training.
What? Management training? Sure! When people play games they typically have an end goal, a set of rules that must be followed to achieve those goals, and continuous feedback on the progress toward those goals. Is this sounding like “business management” yet? Additionally, in many games, we have an adversary or opponent that must be overcome in the process. With this in mind, it seems pretty obvious that gaming provides a way to sharpen the skills required for the successful day to day operations of executives, or anyone else for that matter.
With all of that said, the most important reason games are becoming so popular in the C-Suites is that through fun, games are fulfilling our human motivations and that is making us happier!!!!!!