5 Applications for Virtual Reality in the Enterprise

    by Nick Rockafellow on Feb 20, 2018 10:01:00 AM

    Virtual Reality (VR) has been one of the most promising pieces of tech for the last few years. Most of the population has associated the technology with games, but the potential applications of VR go far beyond just simple entertainment! Virtual reality has a long list of enterprise applications. These applications can save companies millions of dollars while helping to drive revenue and efficiency. Let’s explore just five of the ways that virtual reality will change the enterprise.


    How can you use your data to your advantage? This is the question that millions of companies face every day. Typical visualization software tries to solve this problem by generating simple charts and graphs. While these types of visualization techniques are helpful, they are not able to translate the scope and reach of some data. Virtual Reality environments are able to generate large and complex visualizations that can better communicate the value and meaning of the information. This type of data interpretation allows for the results to be presented in an efficient manner which the viewer can interact with and manipulate, instead of just view.

    Virtual Reality Data Visualization

    Source: Martin Grandjean


    Most standard training programs involve either a computer program or manual that lack a truly interactive level. Virtual Reality allows the employee to train in a similar environment to where they will work. Whether it’s a medical professional, desk worker, or blue-collar worker, this type of environmental training will be able to increase retention of materials critical to the job.

    Virtual Reality Training.jpg

    Source: ESA/Corvaja

    This virtual training also allows for situations that would otherwise be impossible. For a factory worker, there is no good way to practice in the high-pressure environment that one may face on the floor. For a surgeon, there is no way to practice on a human body without potentially causing serious harm to the patient. Virtual Reality allows for these workers to be trained in a similar environment to where they will operate, all while collecting data on their actions, progress, and results.

    Sales Aids

    Software salesmen can easily transport their product or service to a company for a demonstration. Salesmen who sell large pieces of machinery or even different products are not so lucky. While images and figures may help, the potential client is unable see or experience in person the scale or capabilities of the product. Virtual Reality is able to transport the viewer to any environment where the potential client can see and experience the size, capabilities, and any other aspect of the product. The largest skyscrapers or most intricate technology can be demonstrated with just a simple headset.

    Real-Time Collaboration

    Whether you are an architect, work in the medical field, or spend your time working with cutting edge technology, no job works in a vacuum. If you need to collaborate with someone in your office, it’s easy to walk to their office and talk. If you need to talk with someone across the state, country, or even world, this becomes incredibly more difficult. Virtual Reality collaborative platforms like our nuReality (link to website) allow for anyone, in any part of the world, to put on their headset and view the same image, 3D layout, or other type of document. These platforms usually are complete with several features such as the ability to markup documents, record interactions, and track analytics which all help the efficiency of the collaborative environment beyond simply viewing the same image.



    How do you test a product? Generally, it’s millions of dollars in facilities, labor costs, materials, and more. On the other hand, a Virtual Reality environment costs significantly less and can be tailored to achieve any task and drive any environmental conditions. Let’s use a car company for an example. To test new braking systems, the brakes are put into a test car and put through several different tests. Unfortunately, this method is not able to take into account how the brakes will work after years of wear and tear. A virtual reality environment would be able to take into account various scenarios and obstacles within minutes!

    Virtual Reality Boat.jpg

    Source: Marco Verch

    With the ability to create truly memorable experiences that be adapted to almost any situation, Virtual Reality has almost unlimited potential. The technology can solve problems that have existed for ages – such as how to better collaborate between teams – while also creating new, exciting possibilities! The immersive capability and ability to effectively convey any message through the experience will allow Virtual Reality to affect the enterprise in more ways than these five!

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